Signup Forms build high value email lists. When you create a registration option that's specific, you know signups are definitely interested in receiving your content, via email! The best place to add an email signup form is somewhere prominent on your website, like your sidebar.
If you want to include purchasing customers in your email list, it's best practice to include a separate email signup option during your purchase process. That way you can be sure that your signups are actively opting in.
Often, just an email address works. Keep it simple. If you don't need additional details for your email marketing, don't include it in the form. The most common fields to include in a form are name and email.
Creating Your Form: A step-by-step walkthrough of the basics
Advanced Form Options: Advanced tab menu choices explained, landing pages included!
Theme Options: Learn how to customize your signup form style with the theme tools.
Publishing Options: How to embed your signup form on your website.
WordPress: Add your signup form to your WordPress website.
Facebook: Add a signup form tab to your Facebook business or fan page.
Sharing Options: Learn how to get the URL for your signup form to share anywhere.