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Email Marketing

Email Marketing articles and related content.

Email Marketing Articles

Difference Between Autoresponders and Scheduled Emails: An Autoresponder, is for sending out a series of emails at a specific interval, in...
Changing a Campaign After Sending: If you change a campaign after you've already sent it, then the original version is...
What is frontapp.com?: Some of our support departments use frontapp.com to communicate with our customers...
Increase Your Open Rate with Subject Lines: The goal of subject lines is to encourage readers to open your email and take action....
Pausing an Autoresponder: You can definitely pause a Email Marketing Autoresponder, after you've started it....
CASL: The Canadian Anti-Spam Legistlation: Just about every country has some type of legislation in effect, that governs spam...
Analytics Explained: Accepted: What Does "Accepted" Mean In my Email Statistics? Accepted means the campaign was...
Analytics Explained: Bounced: What Is A Bounce? In email reporting, a bounce is a email address that is not...
Analytics Explained: Engaged: What Does "Engaged" Mean In My Email Analytics? The Engaged statistic includes all...
Analytics Explained: Viewed: What Does "Viewed" Mean? In email analytics, the viewed statistic refers to all your...
Google Analytics Link Tracking Generation: How do you generate the proper Google Analytics UTM parameters (also called UTM...
Customizing the Signup Form Design: If you host your signup form on your Website using the plain embed option, feel free to...
Embedding Audio or Video into a Campaign: You can technically embed HTML code into a Email Marketing campaign -- however! The...
Analytics Explained: Growth: Jump to: Setting Up The Subscribe Link | Encouraging Growth What Does "Growth"...
Troubleshooting Extra Space in Outlook Display: When designing emails to send to your subscribers, whether you're using custom HTML or...
Freshbooks Addon: Freshbooks is a cloud-based invoicing, timekeeping, and billing solution. With the...
Salesforce Addon: Email Marketing's Salesforce Addon allows you to sync your Salesforce contacts with...
Saving a Campaign: When working on a campaign, always make sure to save your changes! Save early, save...
Signup IPs Addon: The Signup IPs addon posts an IP address for all signups through any Email Marketing...
Unsubscriber View with Display Names Addon: When you use the Display Names addon , and someone unsubscribes from your mailing,...
Editing Autoresponder Intervals: To see and edit your Autoresponder intervals, click Audtoresponders under the...
Setting up an Autoresponder: Click the Addons menu, at the top of your page, and select Add more . Scroll to the...
Troubleshooting RSS Images Not Showing: So you've connected your RSS feed to Email Marketing. And she's made an awesome RSS...
Overview of Text Module Formats: Each text module has its own set of editing tools. Click the titles to learn more...
Adding Standard Links Using Macros: If you've been around the internet for a while, you probably have heard terms such as...
Include or Exclude a List in an Email Campaign: You've already seen those Include and Exclude buttons, when you send a mailing...
Including and Excluding Lists: You've already seen those "Include" and "Exclude" buttons when you send a mailing from...
Adding Custom Fields to a Signup Form: Choosing and customizing the fields that are included in your signup form is...
Add an Unordered List: An unordered list is any list of items, with bullets. You can have Email Marketing add...
Making a Banner Image Clickable: A clickable banner image helps drive traffic to your website. The banner is the first...
Overview of Campaign Groups: Groups are a way to organize your campaigns. If you have multiple campaigns with...
Helping Recipients View Images in Your Emails: Most email programs don't show images right away and leave it up to the recipients to...
Daily Live Product Demo: Join us for a Email Marketing workout! Have you just started using our product and...
What is this verification step?: You may have heard someone at Email Marketing describe our Verification step, or you...
Mailing Status Icons: All Mailing Statistics have a quick reference icon. Email Marketing displays these...
Print and Save a Campaign as a PDF: Have you ever wanted a PDF version of your Email Marketing campaign? You can create...
Posting Your Campaign with a Link: Here's a cool trick that you're gonna love, for expanding your newsletter flexibility...
View the Click Performance Tab of Your Mailing Stats Page: So, you've been looking at your mailing stats diligently, exploring the Viewed,...
Difference Between Subject Line and Campaign Title: The Campaign Title that displays on the Campaigns page, and the Subject Line of...
Viewing an Old Campaign: Finding an Old Campaign via Search: The simplest way to view an old campaign is via...
Check Boxes on the Campaigns Page Sidebar: If you look at the tiny thumbnails in the right sidebar of the Campagins page,...
Editing a Campaign Title: If you haven't already, log in to your Email Marketing account. ( Need help...
Using the Compare Stats Tool: In the top, right corner of the Campaigns page, you'll notice the Compare button....
CAN SPAM, Other Laws, and Sending Email Legally: Here at Email Marketing, we have our permissions policy to keep your emails landing...
Selecting, Moving, and Creating a New List from a Search: When you click on the Subscribers tab, you can access the entire contact list. Search...
Using Personalization Tags or Mail Merge Tags: Personalization tags are like Mail Merge tags. They're codes you insert into your...
Before Buying an Email List, Read This!: Perhaps you're a new company and don't have a customer base. Maybe you have a service...
Add a Signup Form to Your Campaign: How to Add Your Form to All Your Emails Keep in mind that embedding the full form...
Blocking Someone from Receiving Emails: You sure can prevent someone from receiving your emails, without relying on them to...
Do you need the Signup IP addon?: Most users won’t need to capture the IP of every signup. If you’ve had an...
Select Contacts from Search Results: You can search for, and select contacts based on criteria from their email contact...
Unsubscribe Requests Are Handled Automatically: Email Marketing takes care of unsubscribes for you, automatically! But, sometimes...
Troubleshooting Images Being Blocked in Inboxes: Images are one of the things that make Email Marketing emails so special! So, we can...
Subscribers Opting in and Out: How Do Subscribers Opt-In or Subscribe? For gathering brand new subscribers, we...
Sharing a Signup Form: While the option to embed your email signup form on your website is always there,...
Avoiding Email Newsletter Abuse Complaints: What Is An Email Newsletter Abuse Complaint? A complaint is when a contact...
Outlook 2007 Incorrectly Displaying Image Captions for Emails: This is an interesting issue that's isolated to Outlook 2007. The 2007 version...
Adding Subscribe Links to a Campaign: Once you've created your Signup Form you can add it to your Email Marketing...
Unsubscribing from Emails: Are you are receiving emails from a Email Marketing user, and you don't want to get...
Best Ways to Build Your Subscribers: The way you build your subscribers lists is crucial to how successful your email...
Display Options for Comparing Mailing Statistics: For the pages that show multiple mailings, simultaneously, you have different options...
Double Opt-In: Double opt-in refers to when someone has subscribed to a newsletter or other email...
Editing Company Name and Address: The company name and physical address on your account are the details that are...
Extra Social Links and Websites Not Listed in Addon: You've already discovered how to add your own branding to the footer of your email,...
Deleting Contacts Is Permanent: You are able to delete contacts from your subscribers, one-at-a-time or in bulk,...
Troubleshooting List Counts: So, you've uploaded your contacts to your Subscribers, but your list totals are still...
Viewing and Exporting Lists from Stat Reports: To view and export lists from your stats reports, go to any stats details page . Then...
How to Send a Reconfirmation Using Link to List Addon: Sometimes, things change! Maybe you want to spruce up your list, or your government...
Find an Existing Campaign: If you're looking for a previously created campaign, you have a few options for how to...
Troubleshooting Contact Imports: First of all, if you're having trouble importing contacts into your subscribers area,...
Signup Forms: Signup Forms are Email Marketing’s email collection forms. Use these forms to...
Tips for Boosting Your Newsletter Engagement: Engagement is also known as "clicks" -- this is the actual interaction that your...
Viewing and Editing Subscriber Details: Only Name and Email details are displayed on the main page of your Subscribers...
Making Your Emails Social: What's better than an Email Marketing campaign? An Email Marketing campaign connected...
All About Autoresponders: What is an Autoresponder? These campaigns are an awesome way to send a series of...
All About Signup Forms: Email signup forms (also known as "web forms"), are subscription boxes you can add to...
Delete an Email Marketing Campaign Style: Just as you can create unlimited Styles to customize your campaigns, you can also...
Getting a CSV File from Excel or Numbers: Getting a CSV file from an Excel spreadsheet is easy! Just start with your document...
Add Contacts to an Existing List: While importing contacts to your subscribers, you can choose to put those contacts...
Use Colors from My Website in My Campaign Style: To create a custom style using the colors from your website, you'll need a program...
Sharing a Campaign on Social Networks: You can share your campaigns on any social platform, and anywhere that you can paste a...
Make Campaign Text Bold: Email Marketing uses something called Markdown , to format text. But there's a button...
Delete a Contact List: You can remove a contact list without deleting the contacts that make up that list....
Delete a Campaign Group: To delete a group, simply remove all the campaigns from the group. Once the...
Edit a Campaign Group Name: In Campaigns , find the group in the sidebar, on the right. Hover your mouse over...
Add Contacts to a New List: While importing contacts to your subscribers, you can create an entirely new list for...
Suppress a Contact: Email Marketing will automatically add folks to your suppressed list , when they...
Make Campaign Text Italic: You can make the text in your Email Marketing campaign italic, with a button in your...
Centering Text: You can center text using a button in your text module. This is best for if you want...
Troubleshooting Sending a Test and Not Receiving It: Email Marketing is extremely reliable when delivering. So, if you've sent a test, and...
What happens when you import duplicate contacts?: The best part is, it's all handled for you. Whether you have duplicates in your...
Overview of the Email Footer: The footer is the very bottom bit of your email showing your copyright and company...
PayPal: Add Buttons to a Campaign: PayPal buttons are available for any PayPal user. Incorporate ecommerce into your...
What happens when you send to lists with overlapping contacts?: It's important to remember that you CAN have the same contact show up in multiple...
Do I need SPF or DKIM validation to send campaigns?: With Email Marketing, in most cases you will get an SPF Pass without needing to...
Understanding the Different Suppression Reasons: Your suppressed list contains all of the contacts that are no longer in your active...
What the Numbers next to Your Campaign Group Mean: You will always see two numbers next to any group, in Campaigns. The number in light...
Display Names Addon: Display Names is like a subscription management tool. What if your signup wants...
Suppression Reason Explained: Unresponsive: Most email providers (Hotmail, Gmail, Yahoo, etc.) have tough restrictions on bulk...
Find API Key: Finding your API key in Email Marketing is simple. In your Email Marketing account,...
Whitelisting Email IPs and Domains: While you shouldn't normally have to worry about emails getting through with Email...
HTML Tricks and Tips: Sometimes you reach a point where you need to do a little bit of customization and...
Suppression Reason Explained: Marked as Spam: Email Marketing maintains feedback loops with multiple Internet Service Providers...
About the RSS to Email Add-On: RSS to Email allows you to automatically send blog posts to your subscribers, in an...
The Forward to a Friend Link: All Email Marketing email newsletters include a Forward button, or link, in the...
Adding a Subscribe Button to the Footer: To add a subscribe link to your email marketing footer , you must specify a signup...
Image Captions: Once you've added an image to your campaign, click the pencil icon underneath the...
Windows Live Mail: Add Contacts: To get your Windows Live Mail contacts into your subscribers, you'll first need to...
How to Suppress a Single Contact: You can manually suppress your own contacts, right from your subscribers area. You...
How to Suppress a List of Contacts: You can suppress a bunch of contacts, all at once, just by uploading a file. You can...
Suppression Reason Explained: Unconfirmed: When a contact subscribes through one of your double opt-in signup forms , that...
Suppression Reason Explained: By Me: Whenever you manually suppress a contact in your account, they are added to the...
Express Email Marketing Has Been Replaced: Express Email Marketing has gone away. Your account has been upgraded to our new...
Connect Lists to Your Signup Form: You can connect specific lists to your signup forms, so that your new subscribers get...
Emails Received by My Subscribers: You can see which emails your individual subscribers have seen, and the actions...
Create Your First Email Campaign: Get started by creating your very first email marketing campaign. Note: This...
Turn 'on' the Sharing Stats Addon: Sharing stats is great when you want to let others see your email metrics. Once you...
How to View Different Email Lsts: Your Email Lists are always displayed on the left hand side of your Email Marketing...
Overview of the Campaigns Page: After you've opened to your Email Marketing account, you can see see the Campaigns...
Check the Stats of Your Campaign: When you send an email campaign, you can monitor the results by checking the...
Select Contacts from an Existing List: With Email Marketing, you can select contacts a few at a time or you can select all of...
Different Bounce Types: A Bounce means an email was not successfully delivered to the contact. The specific...
Preview Your Email Campaign: When you create an email marketing campaign, it's common to want to preview it before...
Making a Regular Campaign into an Autoresponder Email: So you've created a new campaign, in your Campaigns page... and now you want to use...
Set Your Time Zone: Email Marketing typically matches your computer's internal clock settings, but...
How Subscribers Can Forward Your Campaign to Others: Subscribers can forward your email campaigns to friends and colleagues any time....
Add an Image: Before you can add an image, you'll need to upload an image to the image gallery....
What is a campaign module?: Modules are the building blocks of your email campaigns. They contain the text,...
Add a Heading or Subheading: It's a good idea to use headings and subheadings to create organization in your email...
Create a Campaign Group: If you have multiple campaigns with similar content, or you want to combine your...
Resize an Image: After you add an image to a placeholder in a module, you can size it to meet your...
Upload an Image: Before you can add an image to your email marketing campaign, you need to upload an...
View a Campaign's Click-Through Rate: View click-through rates for your Email Marketing campaigns to help build engagement...
Schedule a Campaign to Send Later: You can create a Email Marketing campaign and schedule the mailing for a later date....
View Statistics for a Single Mailing: Every campaign displays its most recent statistics on the Campaigns page....
Send a Test Email to Myself: You've created your campaign and you want to see how it looks. Send a test mailing to...
Overview of Campaign Modules: Modules are the building blocks of your email campaigns. They contain placeholders...
Add a Table of Contents to Your Email Campaign: By adding a table of contents, you encourage people receiving your email campaign to...
Clone My Campaign: When you want to create an exact duplicate of an existing campaign, clone it. This is...
Where is my campaign thumbnail image?: Occasionally, the campaign thumbnail image might not appear on your Campaigns page. In...
Overview of the Don't Resend Option: What Does The "Don't Resend..." Option Do? All Email Marketing Campaigns have the...
Add a Campaign to a Group: Groups are a great way to organize your email marketing campaigns. If you have...
Add a Module: Adding a module is the first step to adding content to your Email Marketing...
Change an Image: You can change the images in your campaign anytime. If you haven't already, log...
Change Module Types: After you add a campaign module , you may want to change the type of module —...
Use a Template to Create an Email Campaign: Use a pre-designed template to create and send your next Email Marketing campaign....
What is a template?: A Email Marketing template is a pre-designed starter page that you can use to...
Set up Your Free Reseller Account: When you purchase a reseller plan, we give you free Email Marketing that you can use...
Create a New Email Campaign Based on a Previous One: You can use an existing email marketing campaign as the foundation for a new campaign....
Add a Web Link Macro in My Custom HTML Campaign: Occasionally, the campaign thumbnail image might not appear on your Campaigns page. In...
Turn on The "View on Web" Option: Occasionally, the campaign thumbnail image might not appear on your Campaigns page. In...
Finding Your Mailings in Google Analytics: The best way to view your Google Analytics metrics is in your GA account. Email...
Delivering Emails to Gmail Primary Tab: If you're using Gmail Tabs in your inbox, Email Marketing emails will typically arrive...
Google Analytics Addon: Google Analytics is a free service offered by Google that generates detailed...
Troubleshooting Links Not Working: If your links in your campaigns aren't working, here are a few things to check....
Adding Attachments to Campaigns: Email Marketing does not support traditional email attachments, but you can still...
Add Links to Your Campaign: Add a link in your text If you haven't already, log in to your Email Marketing...
Compare Email Marketing Plans: Promotional emails are one of the most economical ways for any business to connect...
Renaming a Subscriber List: You can rename an email list in your Email Marketing Subscribers area, at any time....
Delete a Module: You can permanently delete a module from your email campaign. If you haven't...
Add Contacts to the All Subscribers List: Follow these steps to add contacts to the subscribers area of your Email Marketing...
Remove a Campaign from a Group: If you haven't already, log in to your Email Marketing account. ( Need help logging...
Publish a Signup Form on Your Website: You can add your signup form to your website, in just a few easy steps. If you...
Adding an Ordered List: An ordered list is any list of items, with consecutive numbers. You can have Email...
Change Language for Subscribers: Email Marketing uses the Subscriber language settings for all default messages that...
Add Subscribers by Uploading a File: You can add subscribers to your Email Marketing account in bulk, just by uploading a...
Add Subscribers by Pasting: You can add subscribers to your Email Marketing account by copying and pasting. You...
Gmail: Add Contacts: To get your Gmail contacts into your subscribers, you'll first need to export them...
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